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ENERGY AWARENESS MONTH TOOLKIT

The NCAP Energy team has developed this toolkit to support Weatherization providers as they carry out local initiatives and campaigns during October’s hallmark Energy Awareness Month and Weatherization Day. Now more than ever, funders and policymakers in your community must understand the tremendous value of home Weatherization to the American people. NCAP’s 2025 Energy Awareness Month Toolkit includes templates, guides, and resources to tell your local Weatherization stories, share impact data, and showcase partnerships that move the mission forward.

The toolkit provides step-by-step instruction on how to:

  • Develop compelling talking points and messaging
  • Utilize graphics
  • Create social media posts and hashtags
  • Share your story through photo and video testimonials
  • Carry out a Best in WAP Awards and Recognition local campaign
Energy Awareness Month Toolkit Cover

With the rising cost of energy and financial burden to households, hard-working Americans cannot afford any cuts or reductions to WAP and energy-efficiency related funding. The totality of WAP impacts is significant. WAP is often part of a comprehensive whole family, whole home approach that accelerates each family’s, and each community’s, move towards true energy independence.

This toolkit can help you attract your target audience’s attention, focus, and feelings toward the people and lives Weatherization touches.

Topics include:

  • Social costs of household energy burden
  • Community benefits of household cost savings
  • Indoor air quality impacts
  • Disaster resilience potential
  • Local workforce development benefits
  • Local economic benefits
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